How to Invest in Real Estate with REITs and Crowdfunding: The Know-How of Property

Nov 03, 2023 By Susan Kelly

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Real estate is one of the most popular and profitable asset classes, as it offers the potential for income, appreciation, and diversification. However, investing in real estate can also be challenging, as it requires a large amount of capital, expertise, and management. Fortunately, there are alternative ways to invest in real estate without buying and owning physical properties, such as real estate investment trusts (REITs) and crowdfunding. In this article, we will explain what REITs and crowdfunding are, how they differ, and what benefits and risks they entail.

**REITs**

REITs are companies that own, operate, or finance income-producing real estate properties, such as apartments, offices, malls, hotels, or warehouses. REITs allow investors to buy shares of these companies and receive dividends from the rental income or capital gains from the property sales. REITs are traded on major stock exchanges, like stocks, and are regulated by authorities, such as the Securities and Exchange Commission (SEC) in the US.

There are different types of REITs, depending on the type of properties they invest in, the way they generate income, and the way they are taxed. Some of the common types of REITs are:

- **Equity REITs**: These are REITs that own and manage properties, and earn income from the rent and appreciation of the properties. Equity REITs are the most common type of REITs, and they usually specialize in a specific sector, such as residential, retail, or industrial.
- **Mortgage REITs**: These are REITs that lend money to property owners or invest in mortgage-backed securities, and earn income from the interest and fees. Mortgage REITs are more sensitive to interest rate changes, as they affect their borrowing costs and returns.
- **Hybrid REITs**: These are REITs that combine the characteristics of equity and mortgage REITs, and invest in both properties and mortgages. Hybrid REITs can offer more diversification and flexibility, but also more complexity and risk.

The main benefits of investing in REITs are:

- **Accessibility**: REITs are accessible to individual investors, as they can be bought and sold easily on stock exchanges, with low minimum investment requirements and high liquidity.
- **Income**: REITs are income-oriented investments, as they are required to distribute at least 90% of their taxable income to shareholders as dividends. REITs can offer higher and more stable dividend yields than stocks, as they benefit from the steady cash flow from the properties.
- **Diversification**: REITs can offer diversification to a portfolio, as they have a low correlation with other asset classes, such as stocks and bonds. REITs can also hedge against inflation, as they can increase the rent and value of the properties in response to rising prices.

The main risks of investing in REITs are:

- **Volatility**: REITs are volatile investments, as they are affected by the fluctuations in the real estate market, the economy, the interest rates, and the investor sentiment. REITs can experience significant price swings and losses, especially in times of crisis or recession.
- **Taxation**: REITs are subject to complex and unfavorable tax rules, as they are taxed at both the corporate and the individual level. REITs do not pay corporate income tax, as long as they distribute most of their income to shareholders, but the shareholders have to pay income tax on the dividends, at their ordinary income tax rate, which is usually higher than the capital gains tax rate. REITs also do not qualify for the 20% pass-through deduction that applies to some other types of dividends.
- **Management**: REITs are managed by professional teams, who make the decisions regarding the acquisition, operation, and disposition of the properties. While this can be an advantage, as it reduces the hassle and responsibility for the investors, it can also be a disadvantage, as it reduces the control and transparency for the investors. REITs also charge management fees and expenses, which can reduce the returns for the investors.

**Crowdfunding**

Crowdfunding is a method of raising capital for a project or a venture from a large number of individuals, usually through an online platform. Crowdfunding allows entrepreneurs and developers to access funding from various sources, such as accredited investors, non-accredited investors, or institutions, and to offer different types of rewards, such as equity, debt, or perks, in exchange for the capital.

Real estate crowdfunding is a type of crowdfunding that focuses on real estate projects, such as development, renovation, or acquisition of properties. Real estate crowdfunding allows investors to participate in these projects with a small amount of money, usually starting from $500, and to receive a share of the income or appreciation of the properties. Real estate crowdfunding is usually done through online platforms, such as Fundrise , RealtyMogul , or CrowdStreet , that connect the developers and the investors, and facilitate the transactions and the distributions.

There are different types of real estate crowdfunding, depending on the type of projects they invest in, the way they generate income, and the way they are regulated. Some of the common types of real estate crowdfunding are:

- **Equity crowdfunding**: This is a type of crowdfunding that offers equity or ownership in a project or a company, and earns income from the profits or appreciation of the project or the company. Equity crowdfunding usually involves higher potential returns, but also higher risk and longer holding periods, as the investors have to wait until the project or the company is sold or goes public.
- **Debt crowdfunding**: This is a type of crowdfunding that offers debt or loans to a project or a company, and earns income from the interest and fees. Debt crowdfunding usually involves lower and more stable returns, but also lower risk and shorter holding periods, as the investors receive regular payments and principal repayment.
- **Regulation crowdfunding**: This is a type of crowdfunding that is regulated by the SEC under the Regulation Crowdfunding (Reg CF) rule, which allows companies to raise up to $5 million per year from both accredited and non-accredited investors, with certain limits and disclosures. Regulation crowdfunding can offer more accessibility and transparency, but also more complexity and restrictions.

The main benefits of investing in real estate crowdfunding are:

- **Affordability**: Real estate crowdfunding is affordable to individual investors, as it allows them to invest in real estate projects with a small amount of money, and to diversify their portfolio across different projects, locations, and sectors.
- **Opportunity**: Real estate crowdfunding is opportunistic for individual investors, as it allows them to access real estate projects that are usually reserved for institutional or wealthy investors, and to benefit from the expertise and experience of the developers and the platforms.
- **Flexibility**: Real estate crowdfunding is flexible for individual investors, as it allows them to choose the projects that suit their preferences and goals, and to select the type of reward that matches their risk and return profile.

The main risks of investing in real estate crowdfunding are:

- **Illiquidity**: Real estate crowdfunding is illiquid, as it is difficult to sell or redeem the investments before the project is completed or the term is over. Real estate crowdfunding also does not have a secondary market, where the investors can trade their investments with other investors.
- **Uncertainty**: Real estate crowdfunding is uncertain, as it depends on the performance and outcome of the projects, which can be affected by various factors, such as market conditions, legal issues, operational issues, or developer defaults. Real estate crowdfunding also does not guarantee any returns or protection, as the investments are not insured or backed by any assets.
- **Regulation**: Real estate crowdfunding is subject to complex and evolving regulation, as it involves different laws and rules at the federal, state, and local levels, as well as different requirements and standards for the platforms, the developers, and the investors. Real estate crowdfunding also faces the risk of fraud or misconduct, as it relies on the information and verification provided by the platforms and the developers.

**Conclusion**

Real estate is a lucrative and diverse asset class, that can offer income, appreciation, and diversification. However, investing in real estate can also be costly, complicated, and risky. REITs and crowdfunding are two alternative ways to invest in real estate without buying and owning physical properties. REITs are companies that own, operate, or finance real estate properties, and allow investors to buy shares and receive dividends. Crowdfunding is a method of raising capital for real estate projects, and allow investors to participate and receive rewards. Both options have their own benefits and risks, and require different tools and techniques. You should research and compare different REITs and crowdfunding platforms, and choose the ones that fit your needs and goals. You should also have a realistic budget, a diversified portfolio, and a long-term perspective, to avoid unnecessary expenses and losses. With these know-how and tips, you can invest in real estate with REITs and crowdfunding, and enjoy the returns and satisfaction.

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